Honestly, this company is kind of a rollercoaster.
Loops started as a Stripe replacement, but realized nobody wanted to switch.
We built payment analytics and determined that what matters comes before the checkout.
We built a GTM suite until it became apparent the dashboard companies are done for.
You could say that 4 pivots in a year means I don't know what I'm doing. But sometimes you need to close the door to open a window.
